Asics - In my shoes
To celebrate World Mental Health Day we created a campaign for Asics called ‘In my shoes.’ A series of inspiring stories were shared from people who had discovered the benefits of sport and movement to their mental health. The nice idea was this collection of audio stories were collated into an immersive podcast specifically designed to be listened to on the move. So people could literally experience what it was like to put themselves in the shoes of the storyteller.
